Google My Business (GMB) is a free tool offered by Google that allows businesses to manage their online presence across Google, including Search and Maps.
With a GMB listing, businesses can easily share information about their products and services, including hours of operation, location, contact information, and photos.
GMB helps local businesses appear in Google’s local search results, making it easier for potential customers to find and connect with the business.
Additionally, businesses can interact with customers by responding to reviews and managing their reputation online. The importance of Google My Business lies in its ability to improve a business’s visibility, credibility, and online reputation, ultimately helping to drive more traffic and leads to their website.