A progressive web app (PWA) is a type of web application that is designed to deliver a native app-like experience to users, using modern web technologies. PWAs are designed to be fast, reliable, and accessible, and they can be installed on the user’s device without the need for an app store, making them accessible to a wider audience.
It is important in web design because PWAs offer many benefits over traditional web apps and native apps.
They can provide a native app-like experience, with features such as offline support, push notifications, and home screen icons.
Additionally, PWAs are typically faster and more reliable than traditional web apps, and they can be accessed from any device with a modern web browser, making them accessible to a wider audience. By adopting a PWA approach, businesses can improve the user experience, increase engagement, and support conversions, helping to reach and engage with a wider audience and providing a more accessible and convenient user experience.